TADASHI SHOJI and ST. JOHN “Pay it Forward” For The Samuel Waxman Cancer Research Foundation During Breast Cancer Awareness Month
|The Tadashi embroidered lace t-shirt|
The Samuel Waxman Cancer Research Foundation’s (SWCRF) annual “Pay It Forward” fashion industry fundraiser for breast cancer research has grown in its second year, welcoming American luxury house St. John which joins Tadashi Shoji as a corporate supporter. Both of these classic designer labels will benefit the SWCRF’s breast cancer research programs with cause marketing programs and events during Breast Cancer Awareness Month.
For 2015 Tadashi Shoji, the fashion brand that helped launch “Pay It Forward,” has incorporated his signature luxurious laces into a beautiful short-sleeve tee to retail for $188. Twenty-five percent of the net proceeds from the sales of this exclusive design and all fashion pieces on TadashiShoji.com and at his two boutiques during October will benefit the SWCRF. In 2014 Tadashi Shoji led the initiative by creating a beautiful wool and bamboo Mermaid printed shawl for the first fundraising effort. The shawl and sales from his stores and website resulted in a $25,000 donation to the Foundation.
St. John has taken up the cause this year by joining Tadashi Shoji in drawing attention to and raising funds for the cause during October. The fashion house and retailer will open their Manhasset and Fifth Avenue locations for a sneak preview cocktail reception and live fashion show presentation on October 6 and October 7, respectively. Twenty percent of the proceeds from sales at the events, and for 10 days thereafter, will be donated in support of the Waxman Foundation’s breast cancer research.
|The St. John Pay it Forward Invitation|
Tadashi Shoji and St. John are just two of the notable names in the fashion industry that have lent their support for the SWCRF, which has honored Betsey Johnson, Nicole Miller and Cushnie et Ochs at their popular fundraising events in the past two years. On November 12, distinguished menswear designer John Varvatos will be honored at the Waxman Foundation’s 18th annual “Collaborating for a Cure” Gala benefit at Cipriani Wall Street.
ABOUT TADASHI SHOJI
Tadashi Shoji is the founder and chief designer of the Tadashi Shoji Collection. Born and raised in Sendai, Japan, he began painting and drawing from a young age and eventually moved to Tokyo, where he studied fine art. His talent was soon recognized and he was recommended for an apprenticeship with Japan’s leading contemporary artist, Jiro Takamatsu, who is credited with paving the way for the modern art movement in Japan during the sixties.
In 2007, Tadashi launched the Tadashi Shoji Runway Collection for Fall 2007 during New York Fashion Week to rave reviews. By featuring the utmost in luxury and elegance, the much-anticipated collection continues to elevate and hone the brand’s image in the marketplace. His designs have won a loyal following from well dressed women worldwide, including a wide range of celebrities and influential figures such as: The First Lady of The United States – Michelle Obama, Octavia Spencer, Ciara, Mindy Kaling, Britney Spears and Nina Dobrev to name a few.
ABOUT ST. JOHN
St. John is an American luxury house that was founded in 1962. A fascinating coming together of craft and couture based on the premise of a simple, yet elegant knit dress. Over the years, the brand has evolved, but the basis for the collection remains the same today as it did from the very start — effortless, alluring and refined clothing that appeals to women all over the world. Unique American Design with a core in signature innovative knits.
ABOUT SAMUEL WAXMAN CANCER RESEARCH FOUNDATION
The Samuel Waxman Cancer Research Foundation is an international organization dedicated to curing and preventing cancer. The Foundation is a pioneer in cancer research and its mission is to eradicate cancer by funding cutting-edge research that identifies and corrects abnormal gene function that causes cancer and develops minimally toxic treatments for patients. Through the Foundation’s collaborative group of world-class scientists, the Institute Without Walls, investigators share information and tools to speed the pace of cancer research. Since its inception in 1976, the Samuel Waxman Cancer Research Foundation has awarded approximately $90 million to support the work of more than 200 researchers across the globe.